Indaru
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Location
Hall 8.1 - 4YFN Stand 8.1C41.4B
Information
Indaru is a consulting firm specialized in media and data analysis. We exist to help brands extract all of the value from their media investments by using science to solve marketing and business challenges. Our proprietary solutions include AITA, a Marketing Mix Modeling solution that quantifies the true impact of each media channel and external factor, enabling brands to optimise budget allocation based on incremental contribution. We also developed EcoMetrics, an ISO certified CO2 calculator that measures emissions from digital advertising and websites, connecting sustainability metrics with business performance.
Key Information
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Pre-Seed
Growth Stage
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CountrySpain
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Founding Year2016