Founders Operating System: Earned Media

Learn the "insider" rules for securing earned media that builds credibility and attracts investors. This session provides a founder’s blueprint for leveraging strategic coverage to scale your brand without losing sight of your core operations.

This session is part of “The Founders Academy”, a program designed as a three-day journey through the core challenges of building and scaling a startup. It starts with The Revenue Engine, focused on turning vision into traction through sales, positioning, and market growth. It continues with The AI Advantage, exploring how founders can leverage AI to execute faster, work smarter, and amplify team productivity. The program concludes with The Operating System, addressing the strategic, financial, and organizational foundations required to scale sustainably. Together, the three days provide founders with a practical, end-to-end perspective on how to build companies that grow, adapt, and endure.