Director, New Product Development
Gurteshwar Singh, Director, New Product Development at Karix, is the product owner for Karix.io, the Unified Cloud Messaging API for SMS and WhatsApp. Gurteshwar, better known as ‘Guru’, has been developing and perfecting products and started writing code when he was just a teenager.
From starting off as a freelancer, building a call-center like system using a CPU and intercom connections for hotels around Delhi, to building the core tech layer at Plivo, Guru has come a long way. At the cloud telephony company, Plivo, he was instrumental in developing several new voice features. He also worked on SMS protocols and developed integration points that helped the organization in taking its services across the globe.
Prior to Karix, Guru joined Grofers in 2016, and lead the software engineer team that built the first-of-its-kind online grocery application that would list billions of mini-hypermarts spread across the length and breadth of India.
At Karix, Guru is responsible for karix.io – a Cloud Communication Platform as a Service (CPaas). The product offering user-friendly SMS APIs was launched at MWC Barcelona in early 2018. In 2019, his team rolled out an upgraded API also offering the WhatsApp Business Solution. Constantly striving for success, Guru and his team is currently working on the next upgrade that will take karix.io to even greater heights.
Guru is a football enthusiast and a long time Arsenal supporter. Don’t be fooled by Guru’s ‘angry young man’ demeanor! Guru loves talking about all things code, tech and football.
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