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Home breadcrumb Speakers breadcrumb Belén Viloria

Belén Viloria

Company Spanish Red Cross
Job Title Head of Brand Strategy and Communications
Belén Viloria

Description

Graduated in Law and Business Administration and Management ICADE (E3) Madrid Spain, Director of Brand Strategy and Communication of the Spanish Red Cross, TED and TEDx Ambassador, member and leader of The Climate Reality Project, member of the Advisory Board of the Tramontana Institute and the Board of Trustees of the TECSOS Humanitarian Technology Foundation, and jury of the FUNDOS Social Innovation Awards and the Princess of Girona Foundation Social Innovation Awards, among other contributions as an expert in social impact and sustainability for more than a decade.
After more than 20 years in management and leadership in large companies and multinational consumer goods companies, leading brand creations and systems, internal culture changes and strategic plans, in the last 15 years she has led innovation projects, especially social and cultural, designing strategies and new business models, promoting innovation, developing and positioning brands and dynamizing communities of change and impact, as well as mentoring social entrepreneurs and training in Public Speaking.

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