SEAT drives its startups forward and puts five in the fast lane!

SEAT Accelerator by Conector is an acceleration programme specialising in automotive startups with whom we can proudly announce to you as our official partner for the forthcoming automobile fair that we will be participating in from 11-12 May in Barcelona.

4YFN will have a designated area, known as the 4YFN Mobility Village as part of the Innovation Square within Automobile Barcelona Connected Hub that will showcase 23 innovative ideas by mobility-focused startups worldwide! 5 out of the 23 are projects that have been developing inside the SEAT acceleration programme over the last 5 months and who will end their term by exhibiting as part of SEAT’s delegation over the two days and who will also have the fantastic opportunity of presenting their projects at the SEAT AcceleratorDemo Day”.

The “Demo Day” will take place at Automobile Barcelona Connected Hub from 12:30 – 14:00hrs on Thursday 11 May, allowing the startups the chance to pitch their newly built products on stage to an audience comprising of investors, corporations and industry experts.


Originally selected from an initial list of 42, the 5 pioneering projects that will accompany SEAT within the 4YFN Mobility Village, are:

Boonder offers a solution to aid the connectivity of any business in order to facilitate connectivity between companies, people and things on a large scale.

Goi offers a fast and economical way for private sellers/customers and companies to deliver or collect large items effectively.

KiwiCar allows users to buy and sell used cars with confidence, transparency and simplicity via a mobile phone, avoiding any issues with scams and unsecure payments.

InnRoute optimises long haul trucking by providing e-services and management solutions in the freight market, matching load capacities with freight based on real time updated data. aims to transform the future of personal transportation by connecting people with autonomous vehicles.


The idea behind the acceleration programme is to establish an ideal environment for startups to build on their innovative ideas that will enrich the transformation of the automotive sector and to seek the right partnerships.

If you would like to find out more about the acceleration programme, SEAT will have an area at Automobile Barcelona Connected Hub, whereby entrepreneurs can enquire further during the two-day event. Alternatively, find out more from their website.

4YFN at Automobile Barcelona Connected Hub, takes place from 11-12 May 2017 in Barcelona. If you are interested in attending, then you can purchase tickets here. We are offering 50% off tickets with the following code: E1FB264E