Keynote 5: New Strategies for a New Era


Mon, 26 Feb: 17:30 - 18:15 CEST

Pass Required to Access


MWC Main Stage, Hall 4

Session Description

Over the past 40 years, there have not been two bigger tech giants than Dell Technologies and Microsoft. Together, they have shaped the industry that we are part of today; from manufacturing equipment, hardware and operating systems, to cloud services and todays’ range of Generative AI. The relentless pursuit of innovation positions these two pioneering companies as leaders our industry looks to as we build a digital future. With business’ embracing digital opportunities, the need for robust and scalable hardware and software infrastructure to manage data and software applications is on the rise. It’s time to explore how these two juggernauts are leading a new era of technological advancements.  


17:35 - 17:55    The Emerging AI Ecosystem

Brad Smith, Microsoft’s Vice Chair and President, offers the company’s perspective on the technology stack and business architecture that is creating a new AI ecosystem, and the opportunities and roles that partnerships will play in each segment.


17:55 - 18:15    The Digital Imperative  

Michael Dell, Chairman and CEO of Dell Technologies, shares Dell’s vision for the future of the telecommunications industry. Digital transformation is not just a technological evolution but a strategic necessity, poised to revolutionize connectivity, enhance operational efficiency and unlock unprecedented opportunities for innovation and growth. What’s next is now!

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