Wayra will present its latest innovations at #4YFN22


Wayra will present its latest innovations at #4YFN22

Once again, Wayra will be present at the next edition of 4YFN. With the aim of presenting the most innovative projects that the company is working on and, above all, to share what open innovation is like at Telefónica, the heads of the different Wayra initiatives, as well as their startups, will participate in different panels during the four days of the event.

More than innovation

On 1 March, the Fintech ecosystem will take centre stage in the pitch session: ‘Fintech raising stars: Meet the hottest startups in Fintech to watch in 2022’. Led by Marta Antúnez (Head of Wayra Barcelona), four startups that are leading the tech revolution in the financial industry will participate: Ritmo, Payflow, Rand and Fuell.

The future is you: tech for your health and fun’ is the name of the next session on B2C trends, which will be led by Luisa Rubio (Head of Wayra X) and Pablo Moro (Head of Investments at Telefónica Innovation Ventures). Three startups will tell us about their proposals: Rosita, Wiper and Gazoom.

In the panel ‘On the way to scale up. How Telefónica helps startups on business development’, three startups: Exxita, Unmanned Life and Ezzing Solar will give us their perspective on the collaboration with Telefónica. And, of course, you can’t miss the keynote by Chema Alonso, Chief Digital Officer of Telefónica, who will show us “a brave new world”.

During the next day, to be held on 2 March, we will have the opportunity to attend the panel ‘Open Innovation & CVC’ with the participation of Irene Gómez (Telefónica Open Innovation Director). Guenia Gawendo (Telefónica Ventures Managing Director) will participate in the session ‘The Secret Sauce for the Perfect Corporate – Scaleup Collaboration’.

And if we talk about startups and ‘scale up’, on 3 March, we will put the finishing touch with a pitch session led by Hernán Bastiani (Head of Business Development at Wayra Barcelona) with Volava, Watchify and Councilbox.

The most disruptive startups

Wayra looks outwards to attract the talent and incipient technologies that they identify in startups with the aim of incorporating them into the company in order to innovate better and faster and generate business opportunities.

As a sample of this talent, Wayra’s stand will have an exhibition area where around 30 startups from Europe and Latin America will show the public their solutions in cybersecurity, IoT, Big Data, Augmented Reality, Artificial Intelligence or video. These startups are part of the portfolio of Wayra X, Wayra Builder, Telefónica Open Future and the Wayra Hispam, Madrid, Barcelona, Germany and UK hubs.

Wayra’s participation in 4YFN 2022 is a great opportunity to continue supporting the entrepreneurial ecosystem by making its business model known in order to work together, so that more disruptive and innovative synergies can emerge.